At South Paw Canada, we are proud to offer the best in promotional items to make your next marketing or networking event a success. You can choose from a wide variety of products to find the one that best suits your needs. However, we also understand that selecting promotional items is more difficult than it seems, as you need to find something that fits within your budget while still appealing to the masses. Here are two questions to ask to help you narrow down your selection:
What items are most likely to end up in your audience’s kitchen?
The most effective promotional items are ones that offer practical utility. You want your audience to see your company branding often, so you’ll want to select items that will be used frequently. It’s better to go with something boring but practical, such as calendars, mugs, or chip clips, rather than something novel but useless. The kitchen is one of the most frequently used rooms in the house, so choosing promotional items that are likely to end up there means your audience is likely to see your branding more often.
Are you satisfied with the item’s quality?
Every business gives out promotional items, which means that your audience will accumulate a wealth of freebies from you and all your competitors. While it can be tempting to go for the cheapest option to spread your brand to more people, it might be worthwhile to spring for a higher-quality version. Most people expect promotional items to be nothing but junk, so receiving something that both looks nice and works well can make a lasting impression.
If you have more questions about how to choose the best promotional items, you can consult with our team at South Paw Canada for assistance. We’ll help you select the best options for your business.